Aix-Marseille University (AMU) Teases Parisians in Its Latest Recruitment Campaign | How to Help Children Find Their Future Direction

Did You Know Aix-Marseille University (AMU) Has No Less Than 8,200 Employees?

As competition between public and private recruiters intensifies and recruitment becomes increasingly difficult, the institution is redoubling its efforts to attract new recruits and retain existing staff, even going so far as to promote itself in the capital…

To promote its employer brand, AMU has chosen an ambitious project aimed at highlighting its many advantages as an employer of choice, emphasizing its diversity of professions, quality of work life, and commitment to student success.

It must be said that the campaign has not gone unnoticed. In Marseille, it adorns an entire tramway and is deployed in the metro lines with well-thought-out taglines such as “At the University, we also study your applications” or “If some students have a hard time leaving the University, it’s because we hired them!” It is also present on bus stops and along the large arcades of Aix-en-Provence and Marseille. In addition to the posters, 8 ambassador visuals were created to highlight the career paths of real university employees, each of whom also shares their experience at Aix-Marseille University through podcasts.

Moreover, a film was specially made for this campaign. It aims to show that AMU goes beyond the academic framework, highlighting the diversity of professions and talents that make it up. It follows the theme “We emphasize” and involves seven ambassadors embodying documentary portraits, while also presenting other professions and the benefits of working at AMU.

But this large-scale campaign, which aims to recruit for more than 260 different professions, does not stop at Marseille and Aix-en-Provence. It is also present in Paris with a campaign that teases Parisians with taglines like “Paris, Paris… we’re hiring you” or “Châtelet Les Halles, next stop Vieux-Port” (an advertisement that, of course, adapts to the metro station). Currently visible in about sixty metro stations in Paris, the campaign will continue until October 18.

To discover all the professional opportunities, podcasts, and videos offered by Aix-Marseille University, a dedicated web platform “Career” has been deployed, gathering all the necessary information and commitments of the university.

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

Aix-Marseille University Teases Paris in Its Recruitment Campaign How to Help Children Find Their Future Direction

How to Help Children Find Their Future Direction

In today’s competitive job market, family education plays a crucial role in a child’s career planning. As parents, we not only need to focus on our children’s academic performance but also help them discover their interests and potential, laying a solid foundation for their future career paths. Here are some practical tips to help you guide your children in finding their future direction.

1. Understand Your Child’s Interests and Talents Every child has unique interests and talents. As parents, we need to spend time understanding our children’s hobbies and observe where they excel. Through communication and observation, we can help them discover their potential and strengths. For example, if a child is particularly interested in science experiments, encourage them to participate in science summer camps or competitions to cultivate their scientific literacy.
2. Provide Diverse Experiences Diverse experiences help children broaden their horizons and discover more career possibilities. Parents can bring children to various activities such as art classes, sports training, and technology exhibitions, exposing them to different fields. Through these experiences, children can better understand their interests and potential, finding a suitable career direction.
3. Establish Good Study Habits Good study habits are the foundation for career success. Parents can help children develop good study habits by setting study goals, creating study plans, and providing study resources. For example, encourage children to read for a certain amount of time each day or regularly review and summarize their knowledge. Good study habits not only help improve academic performance but also cultivate children’s self-discipline and sense of responsibility.
4. Cultivate Communication and Collaboration Skills In the modern workplace, communication and collaboration skills are crucial. Parents can help children develop these skills by organizing family activities, participating in community service, and encouraging them to join team projects. For example, organize family discussions where children can express their opinions and ideas, or encourage them to participate in community volunteer work to foster a spirit of teamwork.
5. Provide Career Counseling and Guidance As children grow older, parents can consider providing them with career counseling and guidance. Invite career counselors or successful individuals to share their career experiences and advice, helping children better understand the requirements and challenges of different careers. Additionally, parents can encourage children to participate in career internships and internships to gain practical work experience.
6. Support and Encouragement Parental support and encouragement are crucial in a child’s career planning. Regardless of the career path a child chooses, parents should provide full support and encouragement. Through positive communication and understanding, parents can help children build confidence and overcome difficulties and challenges in their career planning.

In summary, family education plays an important role in a child’s career planning. By understanding a child’s interests and talents, providing diverse experiences, establishing good study habits, cultivating communication and collaboration skills, providing career counseling and guidance, and offering support and encouragement, parents can help children find their future direction and achieve career success.

How to Guide Children Towards Success

In family education, parents are not only a child’s first teachers but also their guides on the path of life. How to guide children towards success is a question every parent needs to ponder. Here are some philosophical questions and quotes from famous thinkers and educators that may provide inspiration.

1. How to Cultivate a Child’s Independent Thinking? Socrates once said, “The unexamined life is not worth living.” He encouraged students to explore the truth through questioning and discussion. Parents can adopt this method, guiding children to think independently by asking questions instead of simply providing answers. For example, when a child encounters a problem, ask them, “What do you think is the cause of this problem?” “What solutions do you have?” Through this approach, children can learn to think independently and solve problems.
2. How to Help Children Build Confidence? Confucius’s Teachings Confucius said, “To know what you know and what you do not know, that is true knowledge.” Parents can help children build confidence by encouraging them to discover and pursue their interests. For example, if a child is interested in music, encourage them to learn an instrument and perform at family gatherings or school events, allowing them to experience the joy of success.
3. How to Cultivate a Child’s Sense of Responsibility and Self-Discipline? Aristotle’s View Aristotle believed that “Virtue is a habit.” Parents can help children cultivate a sense of responsibility and self-discipline by setting clear rules and expectations. For example, establish family rules such as completing homework on time and helping with chores, and reinforce these behaviors through rewards and encouragement. Through this approach, children can gradually develop good habits and a sense of responsibility and self-discipline.
4. How to Help Children Cope with Failure and Setbacks? Emerson’s Philosophy Ralph Waldo Emerson said, “Failure is the mother of success.” Parents can help children cope with failure and setbacks by teaching them to view failure as a stepping stone to success. For example, when a child fails an exam, encourage them to analyze the reasons for their failure, develop an improvement plan, and strive to make progress. Through this approach, children can learn to draw lessons from failure and become stronger.
5. How to Cultivate a Child’s Empathy and Social Responsibility? Gandhi’s Teachings Gandhi said, “You must be the change you wish to see in the world.” Parents can cultivate a child’s empathy and social responsibility by setting an example. For example, bring children to participate in community service activities to help those in need, or discuss social issues at home and encourage children to express their opinions and suggestions. Through this approach, children can learn to care for others and take on social responsibilities.
6. How to Help Children Find Meaning and Purpose in Life? Viktor Frankl’s Wisdom Viktor Frankl, in his book “Man’s Search for Meaning,” proposes that the meaning of life lies in finding and realizing one’s goals. Parents can help children find meaning and purpose in life by discussing their dreams and goals. For example, encourage children to set long-term and short-term goals and develop plans to achieve them. Through this approach, children can learn to take responsibility for their future and find direction in life.

In conclusion, family education is not just about imparting knowledge but also about cultivating values and life attitudes. By guiding children to think independently, build confidence, cultivate a sense of responsibility and self-discipline, cope with failure and setbacks, develop empathy and social responsibility, and find meaning and purpose in life, parents can help children achieve success and realize their life values.

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